Indiana University called on Sport Graphics once again to cloak its Bloomington sports facilities in the proud spirit and tradition of Hoosier athletics. Motivation is all important when it comes to lifting weights, and the newly designed Memorial Stadium weight room is packed with it. Motivational quotes and pictures of strong IU athletes, past and present, in all 24 sports, cover the walls and wrap 28 pillars throughout the room. The transformation didn’t stop there. Students heading down Hoosier Hallway to the IU Hoosier Room for a meal will find themselves walking through a Cream and Crimson highlight reel of champions caught in action. But it is in the Hoosier Room where tradition truly comes to life. As athletes recover and refuel amid images of Hoosier legends, they are reminded they are “part of something bigger” and will be the next to leave their footprint on IU sports. Inspiring results like these are why IU athletics has counted on Sport Graphics to deliver an energetic, high-end creative vision time and time again.