When the NCAA decided to bring not one, but three, basketball championships to Atlanta to celebrate 75 years of March Madness, we knew we had to go big. From the Georgia Dome, where the Final Four teams fought for the Division I title, to Philips Arena, where Divisions II and III battled it out, we covered the city in stunning graphics. But the hoops champs weren’t the only ones posing with the championship hardware. Thousands of fans snapped photos with our 18-foot trophy and perched on the massive blue NCAA letters that made a huge statement outside the Georgia Dome.
We also captured the magnificent history of the event with another fan favorite – a timeline highlighting great moments and memorable players from championships dating back to 1939 wrapped around the lobby and drew crowds into the Grand Hyatt Atlanta.